INS Ecosystem — Review of ICO  

INS is a new platform that will directly interact with different brands and consumers of their products. The project team includes a large team of professionals with important experience in this field.

Trade in products has lived since the very appearance of people, but the more we enter the Internet, the more we are lazy to go after these products to the market. Therefore, new platforms are being created, in the online grocery trade. And the INS platform is a new generation of such platforms. It should be mentioned that the capitalization of this market is growing in a geometric progression. And so, if in 2015 the market cost 98 billion dollars, then by 2020 its value is estimated at 290 billion. The main problems of this market are many intermediaries, because of which the price of products grows by 30-50%. The company has been working in online trading for 4 years.


  • direct communication between producers and consumers;
  • the exclusion of intermediaries from the market and the reduction in the value of goods;
  • a lot of smart contracts, through which you can accelerate and improve the quality of your operations;
  • the use of platform tokens in loyalty programs for the platform to reward users;
  • the platform creates an effective pool system in order to maximize the sale of all available products and minimize food waste and food spoilage.
  • In addition, it is possible to distinguish separately the advantages of the platform for users and manufacturers.

For the first, the main advantages are:

  • high-quality products, which will be cheaper than in retail stores;
  • buying products online is much easier and more convenient;
  • unlimited access to various offers.

For the latter, the main advantages are:

  • full control over the listing and setting of prices for products;
  • marketing and promotion director for buyers;
  • quick and detailed feedback from consumers, so you can significantly improve your offer.

About the Platform:

INS aims to replace various empty shares with more personalized, direct and effective actions in marketing and purchasing products. This will reduce the prices of food products and improve the interaction between producers and consumers.

It is also known that at least 7 manufacturers from TOP-20 world producers of products want to sell their goods through the platform network, as well as more than 100 different other enterprises. And the success of the platform is guaranteed. After all, according to the polls of various correspondents from Ibid, one can say that the most important feature when weighing which product to buy is the price and in second place – the quality of the products. So, the products from the giants of production exactly have good quality, and due to the fact that it is sold on the platform without intermediaries, it’s a good price.

The platform will work decentralized thanks to the mechanism of the blockchain. It will be used in smart contracts, payments and in the offer from the management of companies with electronic commerce.

The platform can be calculated using a currency and a cryptocurrency. If you pay in fiat, the price of the product will add another percentage for banking transactions, if in the cryptocurrency – the rate for the transaction in the cryptocurrency and if the platform currency – no interest and rates.

Tokens Platforms and their Sale:

Platform tokens will be used to pay for goods when they are purchased on a platform, and they will be paid as a reward in various loyalty programs. A total of 50 million tokens are produced, which is quite a small amount relative to what they are releasing now. And this is undoubtedly a plus for the tokenized economy of the platform. The minimum that is required for a quality launch of the platform is 20,000 ethers or their equivalent. The maximum that can be collected for the time of open sales is 60 thousand Ethers. For 1 ether, you can buy 300 platform tokens. The minimum possible investment is 0.1 ETH.

Also, you can get various bonuses when buying tokens depending on the time of purchase from the beginning of the sale of the tokens and the amount you will deposit.


  1. About of the distribution of tokens, we can say the following: 60% of tokens are sold to the community, 15% of tokens are allocated to the team, and they will be blocked for 2 years. 5% is allocated to advisers and bounty and partners. Those tokens that will be allocated to early partners and advisers will be blocked for 6 months. 20% is allocated to the reserve fund. They will be sold in 2019-2021 on the platform.About of the bounty program and referral program, you can say the following: 30% is allocated to a subscription company, 20% to write articles and create a video, 20% to an advertising campaign on facebook and twitter. 15% is allocated for translations into other languages. 2% for the telegram. 13% for another. The total bounty pool is 500,000 tokens. Or 1 percent of the total release of tokens. In occasion of the referral program – with its help, it is possible to receive 5% of a bonus.
  2. Now let’s move into the distribution of collected funds. 50% is allocated for research and development of the platform, 27.8% is allocated for marketing and sales, 14.4% is allocated for administration and operations on the platform. 2.8% is allocated to the legal costs of the platform. 5% is allocated for unforeseen circumstances. In each of the departments of work on the platform will work for its own team. In the development and research will work with about 35 engineers, which is a pretty good amount to create this type of platform.


Concerning the plan for the development of the platform, we can say the following: in the second quarter of 2017, the concept of creating the INS platform appeared. In the 3rd quarter of 2017, market research began and found the main platform partners who were interested in the project. In the fourth quarter of 2017, INS began preparing its ICO. In the 1st quarter of 2018, the development of the platform began. In the second quarter of 2018, the development of the interface of the computer version of the platform and applications to mobile devices from the platform began. In the third quarter of 2018, opportunities will be provided with the SDK for product manufacturers. In Q4 2018, in fact, very soon, the launch of the platform is expected, which will be a truly significant event. Next, the platform team is going to expand to different regions and the platform ecosystem.

In the coming years, the offices of the platform are planning to open in such cities of the world as Singapore, Seoul, Tokyo, Hong Kong, Paris, London, New York, Los Angeles.

In conclusion, with certainty, I can say that this project has every chance for a steep development and acceptance by the whole world. Products are something that we will always use, whatever it is. Given the significant discounts that will be achieved through the removal of intermediaries from the chain of purchases, it will be more profitable for the majority of the population to use the platform for purchasing products. It will be even more profitable than wholesale, which undoubtedly bribes. Plus, there is a platform pool that will make it possible to timely sell all products and not allow damage to it, which is beneficial both in terms of environmental and food security. So, we join the platform now and use it together after its launch. For more detailed information, I advise you to read the information documents or view the video on the platform.




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